48 pages • 1 hour read
Amy CuddyA modern alternative to SparkNotes and CliffsNotes, SuperSummary offers high-quality Study Guides with detailed chapter summaries and analysis of major themes, characters, and more.
Presence is typical of self-help literature in that it merges scientific research with practical advice. This genre has experienced remarkable growth in recent decades, with data from WordsRated, an international research data and analytics group, indicating an 11% surge in the self-help industry from 2013 to 2019. US sales of self-help books have seen annual increments, reaching a staggering 18.6 million volumes during this period ('Self-Help Book Statistics,' WordsRated, 16 Dec. 2022).
Presence is no exception to this trend, gaining initial prominence through the TED Talk upon which the book is based. The talk enjoyed massive success, and, as of 2023, is the second most popular TED Talk of all time. However, despite the undeniable success of both the talk and the book, they have not escaped criticism. For example, a contemporary New York Times article about Presence suggests that, while the book does well to intertwine real-world experiences with the practical techniques, it lacks complete balance:
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